When it comes to adoption profiles, the entire point is to provide a general overview of your life….a little of the past, a lot about the present and a glimpse into your optimistic future.  While you want to share every detail…well, maybe not every detail…of your life, you’re excited to share as much as possible in the hopes that an expectant mother can envision her baby living with you.

However, an adoption profile is not the time to tell them everything but rather to get the expectant mother’s attention in a positive way.  Keep in mind that she will be reviewing a number of profiles at the same time, so it will be an overwhelming task for her.  If there is simply too much to go through, her eyes will glaze over quickly.  So, keep it simple and easy to view. Here are some tips to do that:

Assess your space

If you’re writing an adoption introduction letter (a.k.a. birthmother letter) or developing a 12-page adoption profile book, that will guide you as to how much space you have, and therefore how much information you can include. Be careful not to crowd the page and leave some open space as it will be more inviting. The reader will be able to get your information more quickly.


Outline your key points

What are the most important points you’d like to make? Remember the key word is:  POINT.  You’re not writing a thesis or need to share your entire viewpoint on any subject. Keep it short and to the point.  That’s my point.

Edit and cut

After you’ve gone through and written your first draft, go back through it and do some editing and cutting. The first draft is generally way too long, but don’t get discouraged because it’s easier to edit than to write it from the beginning.  Ask friends and family members to also read it and get their insight. Ask them if you feel everything in it is insightful to an expectant mother or are you just rambling.

Apply the 10-second test

Imagine that you had no more than 10 seconds to view each adoption profile book page or adoption profile website page. What would you come away with? Are you able to hit your key points? Here are some suggestions to help the reader zoom in quickly to get your key information:

  • Use lists – Lists are easier to scan than text that is put in paragraph format, so if you have a lot of text that can be broken into a list such as hobbies, educational history, favorite vacation spots, etc.
  • Incorporate photos – Photos are like 1,000 words, so let them do the talking for you! Make sure each photo provides different information – don’t have 6 photos of you posing in front of 6 different non-descript backgrounds.
  • Start with titles – Break your adoption profile book or website into sections to keep it organized, and then use titles for each section or page.
  • Take advantage of captions – People tend to be drawn to photos before they read the text, so add captions to your photos to relay additional information.
  • Add some “white space” – If you crowd the pages with text and photos, it gets difficult to see the trees through the forest, if you know what I mean.
  • Don’t distract with unnecessary stuff – Don’t let your creativity get the best of you. Yes, it’s nice (and even recommended) to incorporate a complementary design and some supporting graphics, but don’t let it take over. If you have too much additional bling, ribbons, stickers, embellishments or color, it may distract the reader and take away from your message.
Remember that this is just an overview of your life and adoption desires. Your primary goal is to intrigue the expectant mother enough to get a conversation or face-to-face meeting. Good luck as you develop your adoption profile materials!


For more information about what to include in your introduction letter (a.k.a. birthmother letter), adoption profile book and website, refer to the Teeny Peanut™ Insightful Adoption Ideas eBook which is available at www.teenypeanutdesigns.com/ideas.html. To view some examples of adoption profile books and websites or to get more help developing your adoption profile book or website, go to www.teenypeanutdesigns.com/designlibrary.html.



4 Responses to Adoption profiles: How much information to include?

  1. Rex says:

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  2. Daniel says:

    Much appreciated for the information and share!

  3. Willie says:

    Now we know who the sensible one is here. Great post!

  4. Hellen Phillips says:

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